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OCR: The Value-Relationship Cycle Improve Confirm mutual suspicions/ understanding perceptions Share Expand Restrict Reduce risk Information scope of Information taking & about interests discussions flow creativity Improve Create Under- Create low trust & valuable invest in value deal/ communications options relationship solutions Value-Expanding Loop Value-Shrinking Loop Is your relationship value shrinking or expanding? For good relationship management, be sure to follow the value-expanding loop, which includes improving mutual understanding and trust.